Guide

What to put on the back of an event badge

The back of a badge is the one piece of event information every attendee carries all day. Here's how to use it.

Useful things to print on the back

  • Schedule at a glance: keynote times, meals and the closing session. Keep it short; the full agenda lives in your app.
  • Wi-Fi network and password. The most-asked question at any event.
  • A simple venue map: rooms, registration, restrooms and exits.
  • A QR code to the event app, agenda or feedback survey.
  • Emergency and help contacts: an event help-line number and the venue's first-aid location.
  • Code of conduct in one or two lines, with where to report a problem.
  • Sponsor logos, if your sponsorship packages include badge placement.
  • "If found, please return to" registration, for staff and multi-day badges.

Badges flip: plan for it

Lanyard badges spin around, so half the room ends up showing the back. If people need to read names across the room, repeat the attendee's name on the back in large type. With a roster upload, both sides can carry each person's details.

Design tips

  • Pick two or three items, not all of them. A crowded back is never read.
  • Keep text at least 7 pt and high-contrast; badges are read at arm's length.
  • Leave the top clear if the badge will have a slot punch.
  • One back design can serve every attendee; only the front needs per-person details.

What a printed back costs

A black-and-white back adds $1.00 per badge and a full-color back adds $2.00. See full pricing.

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Design both sides of your badge

The badge maker designs front and back together.